Facebook has 1.32 billion active users each month; or 1/7 of the world's population ! In France, 28 million of us use Facebook, or 42% of French people. This shows the importance of this social network for your business, whether you work in B2C or B2B.
At the end of the day, you will master the good practices of Facebook page management.
All management positions, marketing and communication managers, community manager, traffic manager, traffic acquisition managers, webmasters, all versatile employees of a company, all people of a company likely to do professional communication; all sectors combined.
Mastering Facebook from a professional perspective
Know advanced features, e.g. statistics and advertising
Know the possibilities offered by this social network, in B2C and B2B
Understand how to use Facebook in YOUR business
Knowing how to schedule publications
TEACHING AND SUPERVISION MEANS USED
We provide all participants with presentation materials (slides). The training will be provided by Mr LEBHAR Jacques, Co-manager of LB.INFO, with more than two years of experience as community managers. Sign-off sheets are put in place to monitor the execution of the action.
In addition to this, you need to know more about it.
No prerequisite is necessary to access this training. However, having a personal use of Facebook could prove very useful.
SKILLS ACQUISITION TESTS
Validation of knowledge by interactivity during the practical workshop. Multiple choice quiz test. At the end of the training a certificate will be issued.
QUESTIONS / CASE STUDIES
Participants who wish can ask us questions before the training. However, only certain case studies will be selected.